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Web

Advice on Hair Loss

Client: Merck Sharp & Dohme
Project: Online advertising & Email newsletter

What they wanted:
Built upon the sucess of the www.adviceonhairloss.com website, Merck, Sharpe and Dohme wanted to bring greater exposure and awareness to the site through an online advertising campaign and the launch of it's email newsletter.

What they got:
A multi-agency, multi-platformed online initiative incorporating; an animated multimedia online advert, an email newsletter and new editorial updates to the web site. Iguazu's involvement with all aspects of the project allowed for the complete continuity of design between the three platforms.

Services provided:

• Newsletter Design
• Cross mail-client compatibility
• Multi-format output - email, text and html versions
• Online Advert Design
• Tracking and Analytics - click conversion
• Full Industry Standard Compliance - email and online advertising

www.adviceonhairloss.com/newsletters/oct_newsletter.html