<< back to portfolio

Web

Office Champion

Client: Bupa International
Project: Viral game microsite

What they wanted:
Bupa wanted to create an interactive online presence to highlight healthy activities in a fun engaging manner and to bring the Bupa brand to potential new customers.

What they got:
The online Office Olympics. Iguazu created three interactive flash games which allowed the player to pit his wits against other players in a number of easy and fun 'office challenges' Coupled with search engine optimisation and a viral campaign, this created a new communication channel with a new target audience for Bupa.

Services provided:

• Viral Marketing
• Web Design
• Rich Media Development
• Search Engine Optimisation (SEO)
• Database development

www.bupa-intl-officechampions.com